Displaying items by tag: google
If you are a website owner you will want to know all the different ways there are to generate traffic. Of course, there are plenty of methods that involve paying money however if you don’t want to spend any money you can still generate traffic to your website for free. There are so many different ways and each method has it’s advantages and disadvantages.
Before I begin I need to make it clear that there are different types of traffic and lots of traffic doesn’t necessarily equal big bucks. You see, when people connect to the internet they have different ideas of what they want to achieve. Some people simply want to be entertained and to connect with friends. Whilst there are others who use the internet in order to buy products.
Imagine that a very famous celebrity (for the sake of example let’s say it’s Britney Spears) was involved in some sort of scandal and thousands of people start searching for information about the scandal. When they find the information they are looking for they just move onto other things, whether it’s checking the email or whatever. Basically they are looking for information and entertainment (infotainment?) and that’s it.
However the person who wants to buy perfume by Britney will type something along the lines of “buy Britney Spears perfume.” So if you’re selling Britney Spears perfume you will want this sort of traffic rather than the traffic where people want to know about the scandal she’s been involved in.
Anyway, if you just want to learn about methods of generating traffic to your website for free then here are some great ideas. Some of them might attract people who are looking to spend money whilst other techniques might just attract browsers. At the end of the day, you might as well give it a go and see how you get on.
YouTube
We all know that YouTube is the ‘net’s most popular video sharing website with millions of people using it to watch music videos, funny videos and also “how to” videos. There are loads of people who go straight to YouTube to find what they are looking for however there are also loads of people who find the site via the search engines. For instance, if you do a search for Britney Spears on Google you will see that YouTube videos appear.
If you create a video and upload it to YouTube you can tap into the traffic from the site itself plus traffic that come in via the search engines. What kind of video you create really depends on what your website is about. If you own a florist in Delaware you could create a video about you and the flowers that you sell. You could do a demonstration on how to arrange flowers and the likes. Just make sure you give the video a title you think people would search for. For example “Florist in Wilmington, Delaware.”
Google’s Local Business Results
If you have a “brick and mortar” business such as a florist or accountancy firm then you can create an account with Google and register your details here: www.google.com/local/add . Before the internet really took hold on society people just looked up their local copy or the yellow pages or their local news paper to find companies. However these days more and more people are using the internet search engines. So sign up with Google’s Local Business Results to get free exposure to your business’ website.
StumbleUpon (SU)
This is a very popular social website where people submit web pages they like and other people can vote them up or down. You can pay SU for traffic however you can also get it for free, especially if your website is very good and other people like it. The more frequently people vote it up the more traffic you will get. The problem is that the people who use SU have a short attention span and usually are not interested in buying anything. However if you still want pursue this method of traffic generation you should submit webpages that are informative or entertaining. Don’t just submit a product page with sales copy on it because people don’t find this of much interest to them.
Search Engine Optimzation (SEO)
If you want a constant stream of well-targeted visitors to your website learning SEO is a must. A lot of people try to make out that SEO is very difficult. However the people doing this are usually trying to sell SEO services so they want to make it sound as scary and complex as possible. However it’s actually quite simple. What it comes down to is including as many different keywords as you can within your website, especially the title of your website. Although it’s quite simple, there is a lot to learn so you will need to do further research on this topic.
Google Trends
If you are just looking for as much traffic as you can and don’t care about whether they will buy anything, then you should look at google.com/trends/hottrends. Basically it’s a list of the most searched for topics on the net. Usually people are just wanting to know about celebrity gossip and politics. However sometimes they also want to know more about new products that are being released. If you write about these subjects you should start to get a lot of traffic, the problem is trying to make money from the traffic you get.
Conclusion
There are actually quite a lot of other techniques that you can use. Some of them are legitimate whilst others aren’t. There are methods coming out all the time whenever there is a new craze on the internet. In the past people were going crazy over MySpace whereas now it’s more about Twitter and Facebook. There’s loads of free info on the web so don’t waste your money by buying an ebook claiming to make you rich. They’re just a waste of time and money.
Before I begin I need to make it clear that there are different types of traffic and lots of traffic doesn’t necessarily equal big bucks. You see, when people connect to the internet they have different ideas of what they want to achieve. Some people simply want to be entertained and to connect with friends. Whilst there are others who use the internet in order to buy products.
Imagine that a very famous celebrity (for the sake of example let’s say it’s Britney Spears) was involved in some sort of scandal and thousands of people start searching for information about the scandal. When they find the information they are looking for they just move onto other things, whether it’s checking the email or whatever. Basically they are looking for information and entertainment (infotainment?) and that’s it.
However the person who wants to buy perfume by Britney will type something along the lines of “buy Britney Spears perfume.” So if you’re selling Britney Spears perfume you will want this sort of traffic rather than the traffic where people want to know about the scandal she’s been involved in.
Anyway, if you just want to learn about methods of generating traffic to your website for free then here are some great ideas. Some of them might attract people who are looking to spend money whilst other techniques might just attract browsers. At the end of the day, you might as well give it a go and see how you get on.
YouTube
We all know that YouTube is the ‘net’s most popular video sharing website with millions of people using it to watch music videos, funny videos and also “how to” videos. There are loads of people who go straight to YouTube to find what they are looking for however there are also loads of people who find the site via the search engines. For instance, if you do a search for Britney Spears on Google you will see that YouTube videos appear.
If you create a video and upload it to YouTube you can tap into the traffic from the site itself plus traffic that come in via the search engines. What kind of video you create really depends on what your website is about. If you own a florist in Delaware you could create a video about you and the flowers that you sell. You could do a demonstration on how to arrange flowers and the likes. Just make sure you give the video a title you think people would search for. For example “Florist in Wilmington, Delaware.”
Google’s Local Business Results
If you have a “brick and mortar” business such as a florist or accountancy firm then you can create an account with Google and register your details here: www.google.com/local/add . Before the internet really took hold on society people just looked up their local copy or the yellow pages or their local news paper to find companies. However these days more and more people are using the internet search engines. So sign up with Google’s Local Business Results to get free exposure to your business’ website.
StumbleUpon (SU)
This is a very popular social website where people submit web pages they like and other people can vote them up or down. You can pay SU for traffic however you can also get it for free, especially if your website is very good and other people like it. The more frequently people vote it up the more traffic you will get. The problem is that the people who use SU have a short attention span and usually are not interested in buying anything. However if you still want pursue this method of traffic generation you should submit webpages that are informative or entertaining. Don’t just submit a product page with sales copy on it because people don’t find this of much interest to them.
Search Engine Optimzation (SEO)
If you want a constant stream of well-targeted visitors to your website learning SEO is a must. A lot of people try to make out that SEO is very difficult. However the people doing this are usually trying to sell SEO services so they want to make it sound as scary and complex as possible. However it’s actually quite simple. What it comes down to is including as many different keywords as you can within your website, especially the title of your website. Although it’s quite simple, there is a lot to learn so you will need to do further research on this topic.
Google Trends
If you are just looking for as much traffic as you can and don’t care about whether they will buy anything, then you should look at google.com/trends/hottrends. Basically it’s a list of the most searched for topics on the net. Usually people are just wanting to know about celebrity gossip and politics. However sometimes they also want to know more about new products that are being released. If you write about these subjects you should start to get a lot of traffic, the problem is trying to make money from the traffic you get.
Conclusion
There are actually quite a lot of other techniques that you can use. Some of them are legitimate whilst others aren’t. There are methods coming out all the time whenever there is a new craze on the internet. In the past people were going crazy over MySpace whereas now it’s more about Twitter and Facebook. There’s loads of free info on the web so don’t waste your money by buying an ebook claiming to make you rich. They’re just a waste of time and money.
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